Preseason tours surely reward the clubs with generous money but the question arises:
- When preseason tour take place?
- Where does preseason tours take place?
- How Much Do Football Clubs Earn In The Preseason Tours?
so without any delay, let’s move to finding the answers.
Preseason Tour date
As soon as leagues and Cup fixtures are over, Football clubs are ready to go for preseason tours to entertain their fans worldwide. A preseason tour announced 6 months before the match date. All big teams from Europe’s top 5 leagues planned their tours. Certainly, these tours help the teams in two ways:
- Football clubs get paid huge match fees for their appearemnce.
- Accademy players gets to play alongside club stars.
So it’s nothing wrong to say that Football is where all the money is. As all the big brands run after clubs to endorse them. On top fan following of footballers, make brands follow the club even more.
So without a doubt, Football is the pinnacle of high-earning sports. These tours are planned in an open window from the start of June to late July.
Where does preseason tours take place?
These tours are arranged in:
- Middle East
The preseason tours are held to cash the popular players and get maximum sponsorship deals in fewer matches. So, the pre-season tours are generally held in far-off places where football isn’t that popular but footballers are.
Peoples in such places have fewer chances to see their star players playing in front of their eyes. So, when these tours are arranged, fans splurge out any amount of money to watch their favorite footballers.
However, commitment to sponsors also drives the team to far-off places. Like Bayern Munich has a sponsorship with AUDI that flew the team to china to compete there in preseason matches.
Similarly, Man City & PSG play pre-seasons matches in Qatar due to sponsorships deals.
How Much Do Football Clubs Earn In The Preseason Tours?
The final cash varies from club to club. As the big clubs like Barcelona, Real Madrid, and Man United are awarded £25-30m for the pre-season matches.
On top extra revenue is also awarded if the club draws good viewership in-crowd as well as from TV rights. The reason behind these 3 clubs got so much money is:
- Star studded playing 11
- Mostly known worldwide teams
- Sponsership deals
- Crowd came for their matches
Other than that, clubs get paid extra money if they play on the far side of Asia. Like during every preseason, Chelsea gets around £3m per match to play in the far east. Similarly, Bayern Munich gets £10 million pounds if their players play in the middle east.
Other teams like PSG, Manchester City, Arsenal, etc also make a good amount in the preseason.
|Clubs||Preseason Tour Earning|
|Manchester United||£25-30m preseason tour fee+ extra revenue depends on tickets sale|
|FC Barcelona||£20-30m preseason tour fee+ extra revenue depends on tickets sale|
|Real Madrid||£20-30m preseason tour fee+ extra revenue depends on tickets sale|
|PSG||£15 million preseason tour fee+ extra revenue depends on tickets sale|
|Juventus||£15 million preseason tour fee+ extra revenue depends on tickets sale|
|Tottenham||£9 million preseason tour fee+ extra revenue depends on tickets sale|
|Arsenal||£3 million per match+ revenue share|
|Chelsea||£10 million preseason tour fee+ extra revenue depends on tickets sale|
|AS Roma||£9 million preseason tour fee+ extra revenue depends on tickets sale|
|Manchester City||£3 million per match+ revenue share|
|Inter Milan||£1 million per match+ revenue share|
|Bayern Munich||£10 million preseason tour fee+ extra revenue depends on tickets sale|
Other than these tours, clubs also arranged some friendly matches and friendly cup competitions to check their squad strengths. These friendly cup competitions are:
|Emirates Cup||Arsenal’s main sponsors are emirates & in the deal, Arsenal is bound to host the Emirates cup every year during the preseason. Three more teams joined them & the whole match day income goes to the arsenal. Emirate paid the other 3 teams (Undisclosed fees).|
|Audi Cup||Audi has sponsorship deals with both Bayern and Madrid, so every preseason, a 4 match tournament is played. Madrid and Bayern are 2 teams, while the other 2 teams are picked by Sponsors of the event.|
FAQs Regarding Clubs Preseason Earnings
Barcelona, Real Madrid, and Man United are awarded £25-30m for the pre-season matches.