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AS Roma Sign Kit Deal With New Balance Worth (€7m a Year)

Back in July 2020 AS Roma and Nike announced that they have terminated their 10-year kit deal which was suppose to run from 2013 to 2023 due to technically issues. Nike were paying AS Roma €5m a season for that deal. Now AS Roma are looking for new kit supplier and they were in talks with Puma and New Balance. Today we can reveal that Puma has pulled out of negotiations leaving Roma and New Balance close to agreeing kit deal.

AS Roma terminated their kit deal contract with Nike due to financial differences and they are close to signing a 4 year deal with another american brand New Balance. New Kit deal will come into play from 2021-22 season.

AS Roma & New Balance Kit Suppliers Deal:

AS Roma are close to agreeing new kit deal with “New Balance” which will come into play from 2021-22 season. New Balance will pay €7m a season to Italian club that will increase to €10m a year if Roma qualify for Champions League two seasons in row.

 DETAILS
CONTRACT PERIOD4-Year deal starting from 2021-22 season.
YEARLY PAYMENT€7m a season (guranteed)
BONUS PAYMENTS (if any)Deal becomes €10m a year if AS Roma qualify for Champions League twice in a row.
Official Announcement made ?No. Both parties have agreed but final agreement and announced will be made sometime before the start of 2021-22 season.

The news of Roma-New Balance deal was revealed by respected journalist from Italy named Matteo De Santis. We can expect the deal to be announced before the end of 2020-21 season.

AS Roma’s potential deal with New Balance will put alongside Inter, Juventus and Milan in terms of kit deals and finacial windfall. We will be taking a look at all Serie A clubs and their kit sponsorship and Kit suppliers deals.

Written By

Writes about financial aspects of major sports specially the ones in motorsports like Formula 1, MotoGP.

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