Brighton & Hove Albion kit deal with American sportswear brand Nike is worth £2.5 million per year. Nike and Brighton & Hove Albion have been together for a very long time. In June both parties agreed on the contract extension.
Let’s take a look at the financial numbers behind Brighton & Hove Albion Kit Deal Kit with Nike:
|Duration||3 years (2019-2022)|
|Yearly payments||£2.5 million|
|Total payment over 3 years||£7.5 million|
|Any performance-related clauses?||£1 million a year will be added to the yearly deal if Brighton & Hove Albion qualifies for the Champion League.|
In June 2019, Brighton & Hove Albion extended its kit supply partnership with Nike. Both parties penned a three-year extension. The deal is worth £7.5 million over the next three years.
However, Beaverton has been the Technical Kit supplier for the club since 2014.
Brighton & Hove Albion shirt sponsorship deal
Brighton & Hove Albion have a shirt sponsorship deal worth £8m a year with Financial services Corporation “American Express”.
Let’s see the contract details:
|Duration||12 years (2019-20 season to 2030-31)|
|Yearly payments||£8 million a year|
|Total payment over 12 years||£96 million|
|Any performance-related clauses?||£2 million a year will be awarded into the yearly deal if Brighton & Hove secure the top 4 league position.|
Brighton & Hove and American Express first came together in 2010 with a naming rights deal for the club’s stadium. Later it was expanded with a shirt sponsorship agreement worth £1.5m per season.
Furthermore, In August 2019, The two parties further extended their partnership with a 12-year extension in an enhanced deal reportedly worth £100 million.