Connect with us

Hi, what are you looking for?

Southampton Kit Contract Deal

Money

Southampton Kit Deal With Hummel Until 2026 | Contract Worth Of £50 Million For Five Years

Southampton ended its Kit deal with the American Sportwear brand Under Armour. In January 2021, Club signed a new deal with Hummel (a Danish sportswear brand). Southampton Kit Contract Deal with Hummel worth £10 million per year.

Let’s take a look at the financial numbers behind Southampton Kit Contract Deal with hummel:

ContractDetails
Kit SupplierHummel
Duration5 years (2021-2026)
Yearly payments£10 million
Total payment over 5 years£50 million
Any performance-related clauses?£3 million a year will be added to the yearly deal if Southampton wins the Premier League.

Both parties agreed on a five-year deal, starting from the 2021-2022 season. The total value of the contract is £50 million over 5 years time period.

The Danish Sports brand Hummel replaced Under Armour to be the official kit supplier for the club. However, Under Armour was the club’s main kit supplier since 2016.

Southampton Shirt Sponsorship deal

After ending the shirt sponsorship deal with Virgin media back in 2019, the club signed a new deal worth £3m a year with Chinese-based company “LD Sports”.

However, the sponsor walked away from the deal due to ongoing tension between China and UK.

So, ahead of 2021-2022, the club signed a 3 year deal with cryptocurrency firm Sportsbet.io. The deal is worth £9 million over three years time period.

let’s see the financial numbers of this deal:

CONTRACTDETAILS
Duration3 years (2021-22 season to 2023-24)
Yearly payments£3 million a year
Total payment over 3 years£9 million
Any performance-related clauses?£1 million a year will be added to the yearly deal if Southamptonfails qualifies for the Champions League.

With this deal, The Sportsbet logo will be displayed on the front of the shit. Also, The club holds the option for their performance-based add-ons to be paid in Bitcoin. The contract is worth £3 million a year.

Southampton Sleeve contract deal

Virgin Media is the official sleeve sponsor partner of Southampton. Both had shirt sponsorship stints too in 2016 but later called it off.

However, the deal was extended to include the club’s women’s and youth teams as well.

So, Virgin’s logo continues to feature on the left sleeve of all Southampton kits. The deal will end after the 2021-22 season.

The total worth of the contract is £1.2 million

Written By

High on sports since forever, aspiring sports journalist and a FC Barcelona fan. Enjoys writing articles on any sport. Can also be considered a F1 bandwagoner.

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

You May Also Like

Net Worth

Claudio Ranieri Contract Deal with Watford In 2021, After a two-year managing stint with Sampordia, Former Premier League winner Claudio Ranieri is back in...

Net Worth

Thomas Frank Contract Deal With Brentford Thomas Frank first joined the championship club Brantford as an assistant coach in 2016. However, in 2018 he...

Odd Sports

The biggest horse racing event of Australia announced. The Melbourne Cup will be held in the month of November 2022. Who can attend the...

Net Worth

Patrick Vieira Contract Deal With Crystal Palace Vieira became the manager of Premier League club Crystal palace on July 4th, 2021. Patrick Vieira was appointed to replace the...