Union Berlin Kit Deal with Adidas Until 2023 | Shirt Sponsorship Contract Worth of €3m

Union Berlin Kit Deal

Union Berlin finished 7th in 2020-21 season club shocked top sides in the league. In 2021, club made more changes to it’s squad to get in the top 4 of the league. The club already set challenge for Leipzig, Monchengladbach and Bayer Leverkusen for 3rd place finish after 20 matches. Union Berlin kit contract deal with Adidas ends in 2023.

Kit DealSummary
Per Season Income€5 million
Deal Worth€40 million
Term2023 (5 Years)
Performance Clauses€3 million for qualifying for the UEFA club competition and winning DFB Pokal

The kit deal between Union Berlin and Adidas began in season 2019-20 will end before December 2023. German kit supplier will payout estimated of €5 million to the club each season. Club will earn more from the bonuses upto €3m a season, only if the club qualified for Europa League and win DFB Pokal.

Shirt SponsorsSummary
Main SponsorsAroundtown
Per Season Payout €2.5 million
Contract Worth €3 million
Performance Clauses €500k for winning DFB Pokal and qualifying for the Champions League or Europa League

Aroundtown extended their main shirt sponsorship with Union Berlin for another season. They have signed deal with FC Union Berlin in 2019 for two years extended a day before the 2020 Bundesliga season ends. The deal brings €2m to €2.5m each season to clubs fiscal year. FC Union Berlin makes more than €2m including bonuses for winning DFB Pokal and finishing top place to confirm their placement in champions league or europa league.

How Much Sleeve Sponsorship Deal with wefox helped club in Finance?

Club hold deal with wefox for the sleeve sponsorship for two years which will might end before June 2022. However not much details yet released about the contract extension with wefox.

  • The deal offer TV-relevant advertising spaces such as the premium LED boards and the Cam Carpets.
  • Also hospitality package and a variety of digital activation campaigns.
  • FC Union Berlin earn bonuses of €250k or more than this for winning DFB Pokal and finishing in top 4 of the Bundesliga.

If there will be changes to the Union Berlin kit contract deal, shirt sponsorships details regarding to new deal updated here or extension.

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