English Premier League Extends Partnership with Avery Dennison until 2024-2025. Key Takeaways from the post:
- Avery Dennison is a material And Manufacurting firm.
- Global sportswear branding and labelling manufacturer will supply all Premier League names, numbers and sleeve badges through to 2024/25.
- The contract run till 2024-25 Premier league season.
- Comments over the deal from Premier League Chief Commercial Officer and Regional Commercial Director at Avery Dennison.
English Premier League Extends Partnership With Avery Dennison
Avery Dennison is a material and manufacturing firm. The EPL has extended its partnership with the firm until the very end of the 2024-2025 premier league season.
As per the deal, Global sportswear branding and labeling manufacturers will supply all Premier League names, numbers, and sleeve badges through to 2024-2025 for on-pitch and retail use.
The current agreement, which began in 2019, has seen Avery Dennison play an instrumental role in supplying more products to 170 countries globally.
Will Brass, Premier League Chief Commercial Officer, commented on the extension, stating:
“We are delighted to continue our relationship with Avery Dennison for a further three seasons. Alongside the high quality of product and service delivered to Premier League clubs’ kits and retail operations.
Avery Dennison has also demonstrated flexibility and speed of delivery since becoming our licensee in 2019. This has been particularly evident through their support of our No Room For Racism anti-discrimination work and the Premier League Hall of Fame. As well as being part of fan-focused events across the world.”
Simon Allen, Regional Commercial Director, Team Sports at Avery Dennison, added:
“We are honored that the Premier League has put their confidence in Avery Dennison for a further three years. We pride ourselves on our quality of product and service. Through our global network, we were able to ensure continued growth and sustainable development.
During this partnership, Avery Dennison has showcased our creative and customization abilities through direct fan engagement at international events, such as the Premier League Asia Trophy and Premier League Mornings Live events in the US.
We have also supported domestic campaigns including the Premier League Hall of Fame, for which we designed and manufactured bespoke shirts for the inaugural inductees. We look forward to the continued development of our partnership over the coming seasons.”